Music Promotion, Marketing and Distribution Newsletter

May 2013

The contacts listed are sorted into FIVE sections.

1. Publications that will REVIEW your music
2. Radio Stations/Shows that will PLAY your songs
3. Labels, Vendors and Promotional Services that will help you to SELL your CD
4. Sites where you can UPLOAD your band's MP3s or videos
5. Helpful Resources for recording artists

SECTION ONE: SITES/PUBLICATIONS WHERE YOU CAN GET YOUR MUSIC REVIEWED

Stereokiller.com
PO Box 627, Phoenixville, PA 19460
PH: 484-686-3575
Chris Brickhouse cbrickhouse@gmail.com
www.stereokiller.com
We review Metal, Hardcored, Punk and Emo. Bands can add music free.

The Real Brit Jean
Brit Jean brit@therealbritjean.com
www.therealbritjean.com
The place to find the newest and best Underground, Lo-fi, Garage Rock, Psychedelic, Indie and Fuzz out there! In my short time here I have already fallen head-over-heels for Manchester's thriving music scene and have created this blog to show everyone what a beautiful and musically driven city it is. On the site you can find my music reviews, what I'm currently listening to on Record of the Week, a sneak peek into some of my favourite trends on A Manchester Minute and much more.

Northern Transmissions
Charles Brownstein info@northerntransmissions.com
www.northerntransmissions.com
Vancouver baseed music website started for music lovers, by music lovers. We feature interviews, album and live reviews from today's most influential independent bands and artists. Northern Transmissions also features music news from around the world everyday.

Silent Radio
submitmusic@silentradio.co.uk
www.silentradio.co.uk
Manchester, UK review website. We believe that the majority of the music press has become smug, superior, cynical, negative, bitchy and massively desperate to be cool. This has led them to see themselves as god-like figures with authority over the real consumers of music.The only people that have the right to make or break a new artist or band are the record buying and gig going public. At Silent Radio each individual writer is exactly that, an individual, all with their own unique tastes and views on music. Many publications/websites will "tell" you who is good and who is not. This is wrong, and we are here to inform, and hopefully in the process help you find new music. At Silent Radio we are always on the look out for new and exciting music, so if you would like to submit your music or simply recommend an act/artist then please feel free to contact us via the email provided. We make a point of lending an ear to any music sent to us.

Independent Music Promotions
James Moore james@independentmusicpromotions.com
www.independentmusicpromotions.com
I'm looking for high quality artists to cover. I do brief reviews that include a music video as a blog-style post. Preferred genres are Rock, Alternative, Electronic, Metal, Punk, Progressive, Indie, Singer/Songwriter, Hip Hop, Blues and Folk. NO Country, Pop or religious music please.

Performer Magazine
ben@performermag.com
www.performermag.com
Attention artists! We are planning a special print issue celebrating the diverse and wonderful visual art found in the indie/DIY music community. If you are a musician who is also a visual artist, we want to hear from you, and potentially feature your work. Do you paint, draw, sculpt or create art in another interesting way? Let us know about it! Ideally, your art would represent something musical in nature, but this is NOT a requirement. To have your work considered for inclusion in this issue, please follow these 3 simple steps: (1) Send an e-mail with the subject line: Art Submission for Performer. (2) In the body of your e-mail, you must provide answers to the following. Keep answers brief (1-2 sentences, max). Your full name, and you are in (write 'solo' if you're a solo artist), Name of the piece you're submitting, Year it was created, What does this piece mean to you? How does your art relate to or influence your music? Twitter username, Your URL. (3) Attach a hi-res JPEG or TIFF of the work you're submitting, or provide a link at the bottom of the e-mail where we can access a hi-res version (this method is preferred over attachments). Submissions of low-res artwork or incomplete questions will be discarded. All submissions must be received no later than July 1, 2013. Show us what you've got!

SECTION TWO: RADIO STATIONS, SHOWS AND PROMOTERS

2.1 RADIO - STATIONS AND SHOWS

DarkGift Radio
PH: 201-724-9951
Shawn P. Cosgrove darkgiftradio@gmail.com
www.darkgiftradio.com
We play indie and commercial music, streaming 24/7 with 4 DJ's with several live shows per week. Playing the best of Metal, Darkwave, Hard Rock, Industrial, Punk, New Wave, Alternative, EBM, Electronik, Gothic, Gothic Metal and Symphonic Metal.

BitCandy
Glitch glitch@bitcandy.com
http://www.bitcandy.com
A dedicated Music Filter and free indie radio station , serving up the latest new songs of the blogosphere, specializing in Indie, Alternative Pop, EDM and Chill music. As a filter, BitCandy's team (which are indeed humans and not computers) listens to and filters each week thousands of new songs, hundreds of new album releases, dozens of indie music publications, along with the word on the street bringing you a handpicked, trusted feed of top music, unknown new artists and what's buzzing on the web. Our goal is to explore and uncover great music that will enrich our lives (and get us through Mondays). Send your music through our ONLINE submission form.

The SoupyGato Show
Natasja Van Den Berg, Kesselloop 25, 4813 NS Breda, Netherlands
Daniel J. Harris soupygato@gmail.com
www.soupygato.com
All styles of music from any in the world are welcome. As long as the quality isn't poor.

Chomee Music Network Radio
23860 Marabastad Kroonstad 9500 South Africa
PH: 27829725575
Mpho Malgas radio@chomee.co.za
www.chomee.co.za
Get your music on rotation on our internet radio. Sign up for social community for music reviews.

Grindhouse Radio
info@grindhouseradio.com
www.grindhouseradio.com
The island of misfit radio. Bands, you can submit music! Currently accepting Hard Rock and Heavy Metal.

Graffiti Radio
2727 Shipley Rd. Wilmington, DE 19810
PH: 302-478-2700
Jeff Gorcyca jgorcyca@graffitiradio.com
www.graffitiradio.com
Specializes in new music in the genres of Dream Pop, Folk Rock, Indie Rock and Alt Rock, and includes artists/bands that are on the rise, as well as the popular bands with music that never gets old. Our goal is to provide our listeners with a snapshot of the evolution of popular music, while offering a venue for new and emerging artists to be heard by the public.

New Driven Radio
PH: 770-538-4744
Sherry Sabine NewDriven@gmail.com
www.facebook.com/NewDrivenRadio
A weekly 4 hour radio show that features only independent Rock from across the US and around the world. It airs Tuesdays 8-midnight (est). We feature independent bands from Soft Rock, Hard Rock, Punk, Metal, Southern Rock, Americana, Pop and everything in between. The first 2 hours are called New Driven Cruise and we feature the softer stuff there. The second two hours is called New Driven Torqued and the harder stuff is featured there.

2.2 RADIO PROMOTERS

Acoustic Spectrum
PO Box 2218, Parkstone, Poole, BH17 7ZZ UK
Tom Oswald acousticspectrum@reddragonrecords.com
www.acoustic-spectrum.co.uk
An all-encompassing music promotion service. We use our network of global connections to import radio shows worldwide and export our own shows back to those stations. This means that if we play your song you can guarantee it is getting to many tens of thousands if not millions of people worldwide! Our own servers alone will transmit 12,500 gigabytes of music per month. Please note we will accept submissions by e-mail, memory stick or CD.

Bryan Farrish Radio Promotion
1828 Broadway, 2nd Fl. Santa Monica, CA 90404
PH: 310-998-8305 FX: 310-998-8323
Bryan airplay@radio-media.com
www.radio-media.com
Indie airplay promotion to commercial, commercial specialty and college radio stations in the U.S. and Canada.

Howard Rosen Promotion
521 W. Channel Islands Blvd. #15, Port Hueneme, CA 93041
PH: 805-382-2200 FX: 805-201-7816
info@howiewood.com
www.howiewood.com
Since 1985 We have been helping artists reach their goals of obtaining radio airplay, expanding their fan base, and creating awareness throughout the industry. @Howiewoodpromo

SECTION THREE: SERVICES/VENDORS/LABELS THAT WILL HELP SELL YOUR MUSIC

3.1 SERVICES - PROMOTION/PUBLICITY

Simply Grand Music
PO Box 770208, Memphis, TN 38177-0208
PH: 901-763-4787 FX: 901-763-4883
Linda Lucchesi linda@simplygrandmusic.com
www.simplygrandmusic.com
Music publisher and production company seeking new songwriters and artists.

Jaden Social
PH: +61-2-9954-3758
info@jadensocial.com
www.jadensocial.com
Australian based promotional service. The way people discover and access music has begun to shift heavily in favour of the online/electronic medium. As a result, artists are now seeing unprecedented returns on their social media investments. Finding the right partner to integrate and leverage your social media plans is now an integral part of building effective artist branding. In an industry as cut-throat and competitive as music, there is no doubt that a successful artist must dedicate 110% of their time, focus and energy to perfecting their craft. Moreover, learning the ins and outs of the Social Media world can be an infinitely complex, technical, and time-consuming process - one that drains valuable time from the artist's other necessary commitments. Hence, it really is no wonder that many artists don't have a good understanding of, or simply do not have the time to maximize, the potential gains of an effective and carefully targeted online marketing campaign. This is where our expertise and experience comes in. Working closely with our clients we develop a "cut-through" digital strategy to discover and engage fans, build the fanbase and make sure that your online presence fits your brand . Put simply, Jaden Social maximizes the artist's online visibility, ensuring that their product makes it in front of the people who matter.

Maintainurbrainz Music
32 Glenthorne Loop, Nellysford, VA 22958
PH: 434-566-1163
Chazz Goodwin feedthadogg@gmail.com
www.maintainurbrainz.com/music.html
We do album, radio & website promotions of local Hip Hop artists. This is to give the artists exposure to gain fans.

ARTISTHEAD
PH: 877-252-2750
info@artisthead.com
www.artisthead.com
An artist consultancy firm that implements the planning and administration of a complete line of related services and resources for the music business professional of all career levels. We offer career enhancing guidance and education, artist development, production and technical assistance, website design, legal and accounting services, marketing, PR, booking services, and ongoing label and business management.

Mediafame.net
Emmanuel Pierre sales@mediafame.net
Blasian Quita blasianquita@gmail.com
www.mediafame.net
Consist of individuals who are marketing professionals, industry professionals and people who have a genuine care for helping others. Founded by Mr. Emmanuel Pierre, Mediafame has become a sought after social media promotion company by many. Mediafame not only offers services listed on the site, but with direct contact to media connections, music industry professionals and radio personnel, mediafame can offer its existing clients services categorized as "special services." Mediafame also offers it's clients 7 day a week email support and account replenish for those that have issues such as dropped twitter followers, mediafame agrees to fix these sorts of issues free of charge to the client. If you have any questions or concerns about special services or services listed, please contact us.

Grit PR & Promotion, LLC
4207 SE Woodstock Bl. #269, Portland, OR 97206
info@gritpr.com
www.gritpr.com
We offer the perfect blend of traditional and web based publicity and promotion services, completely customized to your needs. Grit works with all genres of music and represents Emmy and Latin Grammy nominees. 20+ years experience in the music industry!

IndiePower.com
PH: 818-505-1836
info@indiepower.com
www.indiepower.com
Started by industry veterans to further the goal of helping develop the cutting edge of new artists and labels with innovative marketing and talent. Combining 25+ years of valuable experience with an arsenal of talents and a passion for breaking albums and artists, Indie Power is about to add a few new pages to the history books! @indie_power

MiaMindMusic
254 Sixth St. #2, Hoboken, NJ, 07030
PH: 201-656-5458 FX: 201-216-1186
Stevie B. MiMiMus@aol.com
www.MiaMindMusic.com
You've recorded, mixed, mastered and manufactured your music - now what? We are entertainment promotion & marketing specialists. Within our promotion division we are concerned primarily with radio tracking and specialize in working with close to 2000 BDS, CMJ, Mediabase as well as Mediaguide surveyed radio stations across the United States and Canada, while offering help in publicity. We can also provide national record distribution.

3.2 SERVICES - LABELS, DISTRIBUTORS AND ONLINE VENDORS

Wild Baby Records
Oliver Ceelen wildbabyrecords@gmail.com
wildbabyrecords.bandcamp.com
We are an independent record label from Denver, CO. The bands we represent are DIY, Indie, Punk, quirky. Send us your demo!

Sub Cube Records
117 Boulevard, Hull, HU3 2UD UK
PH: (+44) 07979492364
Dainis Vitols subcuberecords@yahoo.co.uk
www.subcuberecords.co.uk
We release underground Electronic music in form of Drum & Bass, Dub-Step, Break-beat and House. Our aims consist of helping new unsigned talents to promote and distribute their music across the world. We take a pride in building a stronger community and friendly environment between underground electronic music artists and their fans.

a u f a b w e g e n
Postfach 410 114, 50861 K??n, Germany
PH: +49 (0)221-2720055 FX: +49 (0)221-2720056
Till Kniola zipo@aufabwegen.com
www.aufabwegen.com
Experimental label and magazine.

Moda Music Group
via Val Cismon 2, 20900 Monza (MB) Italy
PH: +39-039-2245719 FX: +39-178-2221941
demo@modamusic.it
www.modamusicgroup.com
Dance music label. Send us your demo! Please send us only MP3s - NO LINKS to Bandcamp, SoundCloud etc. Send only one MP3 per e-mail. We do not press physical product (vinyl or CD) at the start. We release in digital to see what happens, then, if it's worth it, we can discuss a physical distribution. We are publishers so, except for very rare cases or if your work is a cover, we will want the publishing rights of your production, so please specify in the e-mail if the publishing is available. It is to your advantage to make the publishing available. We will also need a picture or a logo of you/your project and an English biography.

SECTION FOUR: SITES WHERE YOU CAN UPLOAD YOUR BAND'S MP3s OR VIDEOS

Indie Music Videos.tv
Sherry Sabine info@indiemusicvideos.tv
www.indiemusicvideos.tv
What sets us apart is that Indie Music Videos.tv is not a place that just anybody can upload. We have a panel that reviews EVERY submission and determines if the music fits the quality & high standards that we have put together for this strictly indie music site. Our goal is that the visitors can literally hit any song and be blown away by your talent. The only way that can be achieved is if there is a monitoring system to make sure it doesn't merely become another video uploading site. There are plenty of those out there, and we certainly appreciate what those sites have to offer, BUT this site is not like that. Please e-mail us with a LINK to your video.

Aurovine
support@aurovine.com
www.aurovine.com
We present you with an easy way to interact with your fans and get tangible rewards for your hard work. We have lots of features to enable fans to select genres and browse at random, see who's popular in our genre charts or look at our recommendations. They can also search by genre, band name, album name or track name. You control your own pages and prices, so you can offer free downloads (up to a monthly limit) or 'pay what you want' releases. Some artists will set a minimum, so fans can pay that price or contribute a bit more. Our research shows that fans will pay double the minimum on average! 86% of every sale goes directly to you the artist.

Songdish
info@songdish.com
www.songdish.com
A music streaming social network for fans and a business tool for the music industry partners with Thales, a leader in in-flight entertainment and connectivity systems to announce the development, integration and marketing of a national and international streaming audio application and service for the transportation industry.

JukeBoxAlive
311 Montford Ave. Asheville, NC 28801
PH: 828-232-0016
Will Cumberland cumberland@jukeboxalive.com
jukeboxalive.com
Our Advanced Jukebox Player protects your music from being digitally downloaded, yet allows fans to hear your music online. This creates exciting possibilities for you to present yourself to new audiences without being ripped off.

SECTION FIVE: SOCIAL NETWORKS AND ONLINE COMMUNITIES

Digg
www.digg.com
A place for people to discover and share content from anywhere on the web. From the biggest online destinations to the most obscure blog, Digg surfaces the best stuff as voted on by our users. We're here to provide a place where people can collectively determine the value of content and we're changing the way people consume information online.

SECTION SIX: HELPFUL TOOLS AND RESOURCES FOR YOUR BAND

6.1 RESOURCES - GENERAL

MEOW Con
Carla DeSantis Black info@meowonline.org
www.meowcon.com
Musicians for Equal Opportunities for Women is proud to announce the inaugural MEOW Con. MEOW Con is an annual gathering of the tribes ??? an interactive forum designed to address the needs and challenges of women working in the music industry today. MEOW Con brings together musicians, journalists, academics, students, bloggers, filmmakers and industry professionals in all musical genres for two days and three nights of education and networking opportunities, all under one roof in Austin, Texas, the live music capital of the world. You will enjoy more than 100 musical performances, 50 panel discussions, film screenings, mentor sessions and workshops as well as product demos, the Image Alley Trade Show and much more.

Smash Yo Records Charity Studio
32 High St., Ashford, Kent, TN24 8TE UK
PH: 07507575093
Nachos info@smashyorecords.co.uk
www.smashyorecords.co.uk
World's only charity studio, offering free studio services (mixing/mastering) as well as free help with arrangements, lyrics, strategic/service and knowledge management (copyright/contracts) and more. Only for unsigned artists.

Genero.tv
PH: +61-418-373-872
Mick Entwisle michael.entwisle@genero.tv
www.genero.tv
A platform that connects music artists with filmmakers. We've run projects to generate official music videos for some of the biggest music artists in the world (Muse, Alicia Keys, Linkin Park, David Bowie etc.) as well as a whole range of indie bands and emerging artists. We bring the power of a global creative community to the music and advertising industries, generating a huge amount of high quality video content without blowing your marketing budget. By partnering with Genero and our community of over 200,000 filmmakers you get access to unparalleled creativity and a global pool of resources for faster turnaround times and video content from around the globe. Our filmmakers are supremely talented and make brilliant videos that people want to watch and share. We're extremely proud to have them as part of the Genero family and we're sure you'll be amazed at how they can help you with your video content needs.

Peerless Mastering
1085 Commonwealth Ave. #322, Boston, MA 02215
PH: 617-527-2200
info@peerlessmastering.com
www.peerlessmastering.com
Dedicated to providing the highest quality restoration. We offer the highest quality stereo and 5.1 pre-mastering, CD, CD Enhanced, and DVD-A authoring and full audio restoration. Our staff is exceptional at giving our clients the best quality and service, guiding them through the final phase of their sonic process with ease and expertise. We are uniquely equipped to provide the highest quality mastering available anywhere. We have the expertise, equipment, and skills to achieve the full sound potential of your album. As more and more artists are choosing to record in project and home studios, high-quality professional mastering in an acoustically accurate room has never been more important. Working at Peerless' state-of-the-art studios with our highly trained engineers, you can realize your sonic vision and make your recording sound as full, warm, punchy, and clear as possible. We will guide you through every step of this final phase of your project, and you will be truly amazed when you hear how incredible your music can sound. @PeerlessMaster

6.2 RESOURCES - EDUCATIONAL

The Radio Airplay Blog
jangoairplay.blogspot.ca
Gives you music industry news and the best ways to promote your music online. Join the conversation!

Donna Flynn Vocal Coach
PH: 416-436-8063
www.vocalcoach.ca
Toronto based vocal coach. You need vocal lessons in order to learn how to sing in a way that feels and sounds effortless. When you do not understand how ???your specific voice??? functions you will over think your lyrics causing you to force the sound into place. This will cause a number of problems to happen such as being unable to sing high notes clearly, becoming hoarse after singing, diminishing your range and flipping/cracking between your low and high notes, to name just a few. You will move your voice to the next level, you will grow as a singer, and you will discover a deeper layer of your singing potential in a way you never have before. sound your absolute best every time you sing!

Music Weekly
40B Pagoda St., Singapore 059199
PH: +65-9866-9259
musicweekly@musicservices.asia
musicservices.asia/music-weekly
A one-stop source for digital and music industry news, reviews and interviews across Southeast Asia and beyond. Initiated by Music Services Asia, the publication remains at the forefront of up-to-the-minute developments in the region???s emerging music market. Music Weekly offers readers a unique selection of articles that range from the informative to the thought-provoking, including eye-opening interviews and fresh music reviews, provided by a dynamic team of writers and contributors from Singapore, the Philippines and Australia, that possess an in-depth knowledge of music and digital trends worldwide.

Music Marketing Manifesto Blog
John Oszajca john@musicmarketingmanifesto.com
www.MusicMarketingManifesto.com
Advanced strategies, secrets, tactics and tips on selling your music online. @JohnOszajca

6.3 RESOURCES - TOOLS

International Country Calling Codes and World Time Zones
http://www.countrycallingcodes.com
Find the international dialing code or time zone for any country. Online tool will instantly show you ALL telephone prefixes needed to call from one area code to another.

Hostbaby
5925 NE 80th Ave. Portland, OR 97218
PH: 888-448-6369
hostbaby@hostbaby.com
www.hostbaby.com
The best place to host your website/domain! Powerful artist tools including blogging, calendar, mailing list, selling merch, and streaming audio. Integrate your site with Facebook, Twitter and more! No design skills are needed. We have hundreds of professional design templates. Sell your music through CD Baby, iTunes, Amazon MP3, Napster, Rhapsody + over 15 other music sites!

MyNewsletterBuilder
comments@mynewsletterbuilder.com
www.mynewsletterbuilder.com
A user-friendly, feature-rich, online newsletter management program for novices and professionals alike.

6.4 RESOURCES - AUDIO

DIAMONDISC AUDIO - "Where Audio Meets Art"
204 Still Water Cir. Nashville, TN 37221
PH: 615-662-6870
Doug Diamond doug@diamondiscaudio.com
www.diamondiscaudio.com
A full-service multimedia company specializing in Audio and CD Mastering services as well as Stereo Mixing, CD/DVD Duplication and Replication, Video Editing, DVD & Blu-ray Authoring, Graphic Design, Website Design, Music Supervision, Composing, Publishing and more. We are dedicated to providing top-quality creative services, excellent customer care, and affordable prices to independent artists and small businesses. Let us help you put those finishing touches on your final mixes in the all-important Mastering stage. You're going to want your project to be equivalent to those found in record stores when it comes to Volume Level, EQ, Compression, etc. - that's where we come in!

6.5 RESOURCES - ORGANIZATIONS

Buckeye Bluegrass
www.buckeyebluegrass.com
Created to help share the information about Bluegrass music in the great state of Ohio. We are dedicated to doing the very best we can to help promote, enjoy and share this great American music form with as many people as possible.

Heavy Metal Music Association of Canada
www.facebook.com/HMMACANADA
Dedicated to supporting established and upcoming talent in the Heavy Metal genre and its subgenres and promoting the overall practice of music. The association will also help with promotional tour support, informing its members of grant support and new and upcoming information concerning the ever evolving music industry of today. we will be representing our association through trade shows, conferences and seminars, and our own events.

SECTION SEVEN: THIS MONTH'S ARTICLE

20 Tips for Improving your Facebook Artist Page
by Nic Robertson, Jaden Social Digital Marketing Agency
© 2013 All Rights Reserved. Used By Permission

Good old Facebook. It seems like everyone knows how to use it these days; from those mischievous 10 year olds brazenly lying about their age in order to sign up, to the new breed of highly intelligent super-pets who've managed to set up their very own profiles, complete with a neatly cropped selfie, and then ever-so-casually added all of their owners' friends.

What a truly incredible age to be living in!

But in all seriousness, there are literally bus-loads of musicians all over the world that just aren't making the most of the supremely powerful marketing tool that is Facebook.

Unlike the golden days of yesteryear, simply being on a Social platform is no longer enough. Nowadays you need a clear understanding of WHO your audience is, WHAT your objectives are, and HOW you will achieve them before you start getting trigger happy and slapping down figurative 10-dollar bills on the spontaneous promoting of posts.

What will now follow this little rant is a collection of 20 great tips (in no particular order) to help you slide over into the fast lane and start kicking Facebook's ass with your online promotion strategy.

All set? Then here we go ...

1. Customise your page's URL - Having a customised Facebook page URL will not only give you a more professional and credible image, but also make it easier for fans to find you.

2. Create a strong visual brand using your header and avatar images - Your header and avatar images are probably the most effective attention grabbers you have. Be sure to use only top quality pictures that accurately and consistently represent your band/music.

3. Fill out your bio and set up all your links - Don't assume everyone knows who you are. Be prepared for the constant exposure to new potential fans, and make it easy for them to discover more about you and your music.

4. Post regularly (at least once per day) - Consistently update your page with new & unique content to keep your fans well fed and happily engaged.

5. Use your timeline to tell a story - Maximise the unique power of the Facebook timeline by adding milestones and taking your fans on a memorable musical journey.

6. Set up a fan gate to capture email addresses - Give away a free exclusive track to anyone who Likes your page and signs up. This way, no matter what changes Facebook may implement on its platform in the future, you will always have the ability to knock directly on your fans' electronic doors.

7. Get friends and family to Like and share your posts - Never underestimate the Social Media reach of your own friends and family. Every. Interaction. Counts.

8. Look at your Facebook insights and get to know your audience - You'll be surprised at how much you can learn! The better you understand your audience, the easier it will be for you to tailor your approach and strategy.

9. Facebook is visual, so include plenty of pictures - Picture content attracts far higher levels of engagement than posts with just text, so be sure to keep those live shots, album artwork and tour posters coming!

10. Quotes + pictures make a great team - Post up your favourite lyrics along with relevant pictures to tell your fans a powerful story and bring them deeper into your world.

11. Share posts from other people and pages - This is a great way to fill in the gaps when you're running low on content ideas. It can also help you to get onto the radars of influencers and their audiences.

12. Start using the Promoted Post feature - But use it tastefully of course. Only 5-10% of your fans will see your posts on average. Promoting some of your posts will help to highlight key content and broaden your reach.

13. Make the first paragraph of your bio short and punchy - This will do the best possible job of selling you to your audience, while also fitting neatly inside the preview box on your main page.

14. Install a good music player app - Make it super easy for new visitors to hear your music and you will maximise your chance of converting them into fans (be sure to place it in your top 4 apps too). ReverbNation has a fantastic Facebook player that's definitely worth a squiz!

15. Take the time to Like and reply to comments on your posts - Make your fans feel loved & validated and they'll become loyal ambassadors for you and your music.

16. Highlight and pin important posts on your page - Strap up your most important updates with a lifejacket to stop them from drowning in a sea of other content.

17. Post trackable links using a service such as Bitly - This will allow you to make cool custom URLs while also measuring your results and evaluating your Social strategy.

18. Build a simple content calendar - Include at least 5 different types of content, for example 'happening-right-now' updates, music, videos, pictures, promo for your other channels, quotes, and links to other great content you find online.

19. Learn (and steal) from other successful pages - Always be on the lookout for ways to freshen up your page by taking inspiration from those who do it best!

20. Set up great apps on your page - There are many music-oriented apps available for your Facebook page. Examples include BandsinTown, Big Woolly, Soundcloud, Spotify, and many more.

Nic Robertson is the Managing Director of the Sydney, Australia based company Jaden Social - a Digital Marketing Agency. Corporate management type by day, music producer by night, Nic is most well known for perpetually refusing to shave, and for entertaining dangerous amounts of creativity. Working closely with our clients Nic and his team develop a "cut-through" digital strategy to discover and engage fans, build the fanbase and make sure that your online presence fits your brand. Put simply, Jaden Social maximizes the artist's online visibility, ensuring that their product makes it in front of the people who matter. www.jadensocial.com

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